We are a shop for those who hold that Yeshua of Nazareth is the Mashiach of Israel — the Aleph and the Tav, the first and the last. Our name is His. What we believe →
Read your way
into the moedim.
A curated bookshop for Messianic Jewish and Hebrew Roots households. Bibles, commentaries, feast studies and devotionals — read first, labeled plainly.
Ready for the fall feasts
Read first. Labeled plainly.
Not everything with the word Messianic on the cover belongs in a Messianic home. We read the catalogue so you do not have to, and we say plainly where each book stands.
The Fall Feasts
Studies and devotionals for Yom Teruah, Yom Kippur and Sukkot — ordered so they arrive before the days themselves.
Shop the fall feasts →BothBibles & Commentary
The Complete Jewish Bible, Stern's commentary, the Complete Jewish Study Bible and the translations this community actually reads.
Shop Bibles →BothJudaica & Gifts
Kosher shofars in every size, Talitnia tallitot, mezuzah cases and certified handwritten scrolls — from Israel and the US, labeled honestly.
Shop Judaica →BothOriginal Apparel
The Lion, the Sound, Jerusalem and the Land — four designs of our own, printed when you order them.
Shop the shirts →BothAbout the Name
Some of our customers write the Name freely. Others will not wear it. Here is the rule we made and why.
Read our convention →Messianic JewishHow We Label Kosher
What our labels mean, item by item — so you can check our work rather than take our word for it.
Read the standard →
